All four of this weekend’s new releases performed rather poorly over the weekend, with only two cracking and the top five and none able to unseat last week’s number one film, ‘Think Like a Man’. The Steve Harvey comedy claimed the top spot at the box office for a second straight week, despite a 47% drop in ticket sales; it pulled in $18 million over the weekend.
Meanwhile, ‘The Pirates! Band of Misfits’ got off to a watery start in second place, pulling in a disappointing $11.4 million. With a start like that, the animated film is nowhere close to making its $55 million budget—and it didn’t even have much competition in the family-friendly market over the weekend.
More interesting, however, is that all of the other four movies to make the top five pulled in roughly the same amount over the weekend, give or take a few thousand dollars. For starters, ‘The Pirates’ eclipsed ‘The Lucky One’ by a mere $75,000. ‘The Lucky One’ came in third with $11.325 million, and it too struggled to take that spot: ‘The Hunger Games’ was close behind in fourth place with $11.25 million, also a mere $75,000 gap.
Only one other new release managed to crack the top five: ‘The Five-Year Engagement’ underperformed to an astonishing degree, pulling in a paltry $11.157—just $93,000 down from ‘The Hunger Games’. Still, that’s better than the weekend’s other two R-rated releases: Jason Statham’s ‘Safe’ cruised into number six with a mere $7.72 million, while ‘The Raven’ came in at number seven with a disappointing $7.25 million. (Again, a very tiny gap between those two films.)
The weekend’s low box office numbers look to be a bit of a ticket tsunami, however: with ‘The Avengers’ opening in North America next Friday, it’s likely the box office will see a huge surge in sales on the first weekend in May. And in all likelihood, with May’s thin release schedule, ‘The Avengers’ could hold the top of the box office through the month, crushing any other new releases until audiences finally get their fill of Marvel superhero action.